Ditch the
Duct
TApe
Brand Energy
Pretty is easy. Cohesive takes work. Let's build the one that lasts.
You don't need
more time. You need
fewer decisions.
For mothers building businesses in the margins of their day. Get a brand system that keeps everything clear, even when life isn't.
Mamas, let's get you
your time back.
You built your business while juggling multiple things, trying to squeeze in a little here and there. The early mornings before the house woke up, nap times that were never long enough, late nights after your kid finally went to sleep. You didn't wait, you just started, because you want this hard enough.
But somewhere along the way, your brand stopped keeping up. You kept putting it off because your business is working well. But you know you secretly cringe whenever you send someone to your website.
It's not about making it look pretty. It's about having a system now. So you can focus on your craft or hand it off while you focus on what matters.
A few things worth knowing about your brand
And each one explains why your brand feels harder than it should.
Here’s how I can help with your brand experience
Bespoke Brand Experience
done-for-you
This is for the founder who’s ready to be fully seen and supported, with branding that covers not just how you look, but how your whole business feels. Visual identity, creative direction, and brand systems designed to actually work for you.
Brand Mentorship
done-with-you
This 8-week mentorship is for the solopreneur who’s craving clarity, support, and space to shape a brand that’s honest to who you are now. We’ll refine how you show up—visually, emotionally, and energetically.
Premade
Brand Kits
done-for-you
Not ready for full custom? These done-for-you kits are designed for founders with taste (but not a lot of time). Launch-worthy branding without the Canva spiral.
COMING SOON! ❯
Wanna see what’s possible for your brand?
Peek behind the scenes and see what happens when we build a brand that feels like you. Not like a canva template you put together after hours of tweaking.
The kinda love notes that make me cry
(in the best way)
Jia managed to translate and merge whatever I had in my complex mind based on my personality.
I was wary of ending up with a minimalist color palette and design (due to current beige trends), but I was pleasantly surprised when Jia encouraged me to opt for designs and colors which are truer to my personality.
Brigette Lee - Founder of Twigglys
Is your brand experience... kinda lying?
Like, the visuals say “calm & collected,” but the experience feels more like a scavenger hunt than a smooth ride?
This 5-minute quiz will gently call out where your brand vibe and your actual client experience are out of sync and give you next steps to close the gap.
Hello, I am Jia!
And believe it or not, I started this studio out of spite.
I used to be a marketing designer, churning out ads that looked consistent. But competitors started imitating our colors and style. The only thing that set us apart was our logo.
That’s when I realized: if your brand isn’t rooted in truth, anyone can replicate it. But I knew branding could be more than that. Should be more than that.
I’m a brand experience designer. That means I don’t just make things look pretty—I help founders shape brands that feel like them, from visuals to systems to the way people experience their work.
Because the best brands aren’t just seen.
They’re felt.
And when yours is built from the inside out, no one can copy it.
What I’m Thinking About
(When I Should Be Resting)
A mix of musings on branding, solopreneurship, creative experiments, and what it’s like building a business in the margins of motherhood.
